Lacrima

Logo Design / Packaging / Photography

Graphic identity for a range of products for the dairy producer from Pazardzhik.

We designed the logo for a new brand of products for the dairy company founded in the 1950s. The name Lacrima was a given, as the brand was previously registered.

In parallel, we worked on the package design for the full range of products, approaching the task through several conceptual design routes.

For the approved project, we provided creative supervision during a photo shoot, capturing enticingly arranged food compositions.

We advised our client on the selection of various materials and printing techniques and attended the actual printing of the packages.

Lacrima quickly and successfully established itself nationwide.